Next, we'll create a conversion goal, which is a little signal we use to know how many times someone converted on your site. You might want to track sign ups, or sales, or when someone sends you an e-mail.
|In your "Manage" menu,
click Create Conversion.
|Give the goal a name.
We'll call it "Sign Up" for this example.
|Select a Conversion Type.
On my site, everyone who signs up for a free trial is sent to a page with a URL of "/thankyou.html" after signing up. So, I use the "Path" method, and I type in "/thankyou.html".
|Select a conversion value.
How much is this conversion worth?
|Set the conversion counting.
Should this conversion be counted every time it happens, or only once per visitor?
Click the blue button to save it. Now I've got a conversion goal set.
Easy, right? Now let's add some ads in Step 4.