Step 4: Add some ads

Now you'll need to create some ads to use in your Facebook and web retargeting campaigns.

Note: If you wish to create Facebook ads, you will need to first connect your Facebook Page to your Perfect Audience account.

In your "Manage" menu, 
click Create Ad.

Select your ad type.

Complete your ad setup.
(Facebook ad displayed in this example.)

Click Upload and submit for review to submit the ad.

Facebook ads are typically audited in less than an hour. Banner ads can take up to 48 hours to audit.

Next - let's create a campaign in our last step!

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