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Viewing Conversion Attribution Data

To view information about recent conversions for a given conversion goal:

  1. Click "Manage" and select "Conversions" from the drop down menu.
  2. Then click any of the conversion goals you want to get information about.
  3. The next page will provide a summary of the conversion goal's settings and below it will show a list of the latest conversions that occurred. This list will include the time of the conversion, the time of the view or click that initially happened between the user and your advertising, the revenue attributed to the conversion, and the "ORDER ID" value that was passed into the tag at the time of conversion (optional). We also display which ad led to the conversion.